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PGE “Zapraszamy wszystkich do bywania”

The objective was to create a commercial showing PGE as a patron of the arts and culture. Chimney Agency created the concept, we took over for the production part.

Pre-production

The shooting was scheduled to take place in two very sensitive locations in Warsaw — the National Museum and the National Philharmonic. Our experienced team planned the production carefully, considering all the risks that need to be avoided in the venues.

For instance, in the Museum, we used LED lamps to minimize the temperature emmited towards the paintings, and in the Philharmonic, we planned setups in way to avoid the complicated network of hanging microphones above the stage.

BTS from National Museum in Warsaw

Production

The locations turned out to be the challenging aspect of this production – we had only two days to shoot in two state-owned institutions that operate from 8 a.m. to 4 p.m. The camera-lighting setups were big, and the actors involved were young. Once again, good planning allowed us to complete the shoot on time.

Post-Production

The post-production was carried out at the Chimney post-production house. Animation was digtally hand-painted by Miron Bloński, frame by frame to merge it with the world of paintings featured in the National Museum in Warsaw.

Delivery and Closure

The video was broadcast on the TV, in cinemas, and online. The official premiere took place at the National Museum and concluded with a tour of the Witkacy exhibition.

BTS from National Philharmonic in Warsaw

CREDITS

  • CLIENT
  • YEAR
  • AGENCY
  • DIRECTOR
  • CINEMATOGRAPHER
  • POLSKA GRUPA ENERGETYCZNA
  • 2022
  • CHIMNEY POLAND
  • KRZYSZTOF WRÓBEL
  • ŁUKASZ DRYŻAŁOWSKI

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